You felt a bulb light over your head! The same way, every product out there in the market today started as an idea in someone's head. However, what should you do with your fabulous ideas?
The road from the stage of an idea to a finished product can be lengthy, and those who traveled it faces numerous obstacles and setbacks and even the biggest, best funded, most mature organizations have created products that fail to gain market acceptance and profitability.
If you ask us what to do with your idea, we recommend to follow design thinking process to innovative your plan and solve the real problems of the users.
What is Design Thinking?
It is a human-centered approach used by designers to solve complex problems creatively to find desirable solutions for clients by applying empathy, integrating the needs of people, the possibilities of technology, and the requirements for business success.
Design thinking makes the customer the central focal point of design while solving any problem by considering empathy, diversity, ambiguity and various multidisciplinary approaches.
How can Design Thinking help to uplift your idea?
In design thinking, we step outside of the traditional boxes of visual thinking, creativity, or innovation to find new answers to the same old queries. Three phases of design thinking are:
Learn new things and open yourself to creative possibilities to discover what people need.
Come-up with lots of ideas to define and solve the actual problem, some may be crazy to work; refine those and build rough prototypes to learn how to make them better. Deliver that to the real users, get feedback and innovate your solution.
Craft a personal story to inspire others toward your product. Build a partnership with companies to sell your solution to needed users.
You can practice design thinking in any industry - not just tech or design. Consider healthcare, financial services, government, or non-profits. Any field is possibly ready for this kind of innovation.
Speak with our team at Domy Innovations Cafe to understand how we can help you to practice Design Thinking for your product. We have done it with quite a few customers you might be familiar. We can share the details when you speak with us.
All the best for your product!